New Delhi, 18 January 2016: NDTV’s auto site Carandbike.com today announced a tie up with Mahindra & Mahindra Ltd. (M&M), India’s leading SUV manufacturer, for the launch of the all-new KUV100 in India. In the Auto segment, carandbike.com is the only website on which online bookings will be available for the KUV100. In addition to reading reviews and specifications of the car, users can book the car by logging on to http://www.carandbike.com/mahindra-cars/kuv100.
On the occasion of this launch, Vikram Chandra, Group CEO, NDTV said,’ We are very excited to announce the partnership with Mahindra, and with this we are also formally launching our e-commerce venture carandbike.com. We want to drive young users towards making the right automotive choices using credible content, great user experience in a seamless transactional environment”.
Speaking on this tie-up Pravin Shah, President & Chief Executive (Automotive), M&M Ltd said, “We are happy to associate with CarAndBike as our exclusive auto portal online sales partner for our new Young SUV, KUV100. In our constant endeavour to enhance customer experience, we want to ensure that the customers are able to book the KUV100 from anywhere on the go. Further, considering the customer segment for the KUV100, we are confident that this will be one of the most convenient ways of getting relevant information on the product and other related matters to conclude the booking. By facilitating online booking, the entire experience can now be streamlined and I am sure this partnership will be beneficial to both”.
KUV100 (pronounced as KUV ‘1 double Oh’), the young SUV combines aggressive styling ad an SUV stance with refined and stylish interiors, ample space to comfortably seat 6 passengers, thoughtful safety features, peppy performance from both petrol and diesel engines, high fuel efficiency and accessible technology making it an irresistible and aspirational offering for those eager to make a unique style statement. Customers can choose between 7 variants (K2, K2+, K4, K4+, K6, K6+, K8), petrol and diesel engine options, 5/6 seater options and 7 exciting colours – Fiery Orange, Flamboyant Red, Aquamarine, Pearl White, Dazzling Silver, Designer Grey and Midnight Black.
Carandbike.com positions itself as a massive marketplace for new and used cars as well as new bikes at the same destination. carandbike.com also verifies all listings on its portal and only shares validated buyer details to sellers. Insurance, accessories, loans – all this is available on carandbike.com
Exhaustive auto reviews and real time query solution by auto expert Siddharth Patankarmakes carandbike.com a one stop solution for all auto enthusiasts.
About Mahindra
The Mahindra Group focuses on enabling people to rise through solutions that power mobility, drive rural prosperity, enhance urban lifestyles and increase business efficiency.
A USD 16.9 billion multinational group based in Mumbai, India, Mahindra provides employment opportunities to over 200,000 people in over 100 countries. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology, financial services and vacation ownership. In addition, Mahindra enjoys a strong presence in the agribusiness, aerospace, components, consulting services, defence, energy, industrial equipment, logistics, real estate, retail, steel, commercial vehicles and two wheeler industries.
In 2015, Mahindra & Mahindra was recognized as the Best Company for CSR in India in a study by the Economic Times. In 2014, Mahindra featured on the Forbes Global 2000, a comprehensive listing of the world’s largest, most powerful public companies, as measured by revenue, profit, assets and market value. The Mahindra Group also received the Financial Times ‘Boldness in Business’ Award in the ‘Emerging Markets’ category in 2013
