~ After a successful first edition in Shimla, Scramble, Royal Enfield’s competitive team event is back and will be held from August 23 -27th 2017 in Ropar, Punjab
~ Registrations now open at https://royalenfield.com/scramble/punjab/ ~
New Delhi, July 25, 2017: Royal Enfield, the world’s fastest growing motorcycle brand and pioneer of leisure motorcycling in India has announced the second edition of ‘Scramble’ their new ride format for adventure enthusiasts. The activity will be held at Ropar, Punjab from August 23 – 27th, 2017 with 25 teams of two each who will be competing with each other through on the three days of the ride.
Royal Enfield has always pioneered leisure motorcycling in India with rides such as Tour of Nepal, Tour of Bhutan, Tour of Rajasthan and the coveted Himalayan Odyssey. It has nudged many customers and motorcycle aspirants to ride more and ride pure. With a growing interest of enthusiasts in the adventure motorcycling segment, Royal Enfield Scramble is a new initiative that encourages customers to experience adventure motorcycling in a non-extreme yet a competitive format.
With the aim of combining the spirit of motorcycling with exploration, adventure and camaraderie, ‘Scramble’ has been curated in partnership with Himalayan Motorsport to appeal to seasoned riders who have tackled fast changing conditions and terrains. The three day event will test the character and expertise that a rider possesses, however imbibing the spirit of community riding, which is a hallmark of Royal Enfield rides. Registrations are now open on https://royalenfield.com/scramble/punjab/
Royal Enfield Scramble will comprise of separate categories for both men and women with two participants in each team. On each of the three days, the teams will be given new challenges to complete along that will have obstacles and choices based on the game theory. Each challenge will have separate points in a TSD (Time-Speed-Distance) format basis which the winners will be decided.
Schedule of the ride:
| Date | Activity |
| 23rd August 2017 | Day 0 – Briefing & Scrutiny |
| 24th August 2017 | Day 1 – Leg 1 – Race Day |
| 25th August 2017 | Day 2 – Leg 2 – Race Day |
| 26th August 2017 | Day 3 – Leg 3 – Race Day
1900 Hours Prize Distribution |
| 27th August 2017 | Day 4 – Departure |
About Royal Enfield:
The oldest motorcycle brand in continuous production, Royal Enfield made its first motorcycle in 1901. A division of Eicher Motors Limited, Royal Enfield has created the mid-sized motorcycle segment in India with its unique and distinctive modern classic bikes. With its new manufacturing base in Chennai, India, Royal Enfield is able to grow its production rapidly against a surge in demand for its motorcycles. With more than 50% growth every year for the last 5 years, Royal Enfield is fast becoming a very important player in the global mid-size motorcycle market and is working towards re-inventing this space with motorcycles that are evocative and engaging and great fun to ride.
Royal Enfield’s product line‐up in India includes the Bullet, Classic and Thunderbird models in 350 and 500cc displacement along with Continental GT 535cc café racer and the purpose built Himalayan powered by the new LS410 engine. Royal Enfield operates through 17 company-operated stores and 705+ dealers in all major cities and towns in India, and exports to over 50 countries across the world including the USA, UK, several European and Latin American countries, as well as the Middle East and South East Asia.
Royal Enfield also organizes and supports many motorcycling events and rides globally, more prominently the Rider Mania – an annual gathering of Royal Enfield riders from all over the world to the lovely beaches of Goa, and the Himalayan Odyssey, the most arduous motorcycle ride over some of the toughest roads and highest mountain passes in the Himalayas. Royal Enfield also conducts the popular ‘One Ride’ where people around the world ride out on their motorcycles on the first Sunday of April.
