Silvia Saliti, previously the Marketing & Communications Regional Manager, Asia Pacific, Bentley Motors Singapore for Bentley Motors Ltd, has now been appointed as the Marketing & PR Manager SEA, Oceania and India for Lamborghini with immediate effect.
As the Marketing & PR Manager SEA, Oceania and India, her role is to pilot the diverse marketing and PR activities carried out in these regions. Silvia has communications experience of over 20 years and profound knowledge of marketing. This will assist in strengthening Lamborghini’s positioning within the Asian auto industry. Her knowledge and insights to the industry will change the way Lamborghini reaches consumers.
She has had extensive experience in the auto industry, having worked with Ferrari, PRAMAC, Alfa Romeo and Piaggio in the last 15 years alone.
Commenting on the appointment, Andrea Baldi, General Manager of Automobili Lamborghini Asia Pacific said, “I am delighted to welcome Silvia as the Marketing & PR Manager SEA, Oceania and India. Silvia brings with her 20 years of experience in the automotive industry, and her expertise and understanding of communications will allow us to better connect with consumers in an ever-growing market for Lamborghini, especially following the announcement of the arrival of the Lamborghini SUV, URUS, announced in 2018.”
